I have grown suspicious lately after analysis using Google’s Webmaster tool, Analytics which shows that although there are large numbers of hits on my chosen key phrases coming from RedZee, over 97% of them bounce or view the page for only seconds. and rarely ever visit another page. I can’t explain this and my salesperson at RedZee claims that the Google analytics must have a flaw that downgrades the results from competing search engines or gives credit from one of their affiliates such as Yahoo or MSN. So, you can see, I have a problem figuring this out. I like the traffic, but I have no idea why the reported traffic is non performing in terms of visitors that will stay and actually shop. In fact, I can’t remember ever getting a referral on an incoming order that notes RedZee as the source of the referral. This is in stark contrast to the Analytics reported results on Yahoo, Google, or any other search engine, which show that visitors stay and shop more frequently when my referral comes from those other sites.

I am writing here as I have been trying to research this issue, an d get some answers about advertising, pay per click or other useful strategies.