I realized something i already knew while reading the teaching sells, Somewhere along the line my business model was completely based on Google, traffic and revenue wise, i depend on Google for traffic via searches and revenue via AdSense not just on this blog but on my other sites as well and every site i plan in the future has Google within my plan and holds over 60% of value of my sites, this is annoying because I don’t really ever depend on something that much that if it goes away or ends I would be in deep trouble.
The reason for this post was to show just why I am not going to depend on Google but as other webmasters take this topic is to “boycott Google” I am not doing that either I don’t depend on Google doesn’t mean i would boycott it, having it as well along with other tactics i will now take up is an addition to my traffic and that’s always a plus.
Working with Google is like working with a bot that works on pure statistics, people on the other hand are 100 times more interactive and much more responsive, Google can only send you traffic and give your page some strength, figuring how to make money online lies within your ability to engage with your readers.
Think about it like this, there are tons more ways to get traffic rather then depending on Google, John-chow was de-indexed by Google then re-indexed and de-ranked on his own main keyword and his serps on most keywords are way down low but he still continues to get traffic, why?
AdWords,Feed-readers, Email Marketing,Natural/Organic links on blogs and alot more ways! His revenue stays stable because his growth is stable as well, the blog is growing on an even faster pace then before without any help from Google.
This post is not all about Google, its about opportunities that you have and might be ignoring in your pursuit of happiness via Google.
Lets look at some opportunities that i came up with by listening to the free audio tape by Teaching Sells
- Selling Content
- Offering Content Based Services (still i won’t offer seo services)
- Design Services
- Engaging in more user based marketing tactics rather then SEO
- A more on-hand approach to my blog readers.
- Sell your passion
- Marketing products to actual people rather then the search engines.
- Focusing more on trends
I’ll be launching something regarding this soon, subscribe to my updates for it!
