One of the most used blog promotion techniques that i know of are either Guest Blogging or Buying up Sponsored Reviews on other blogs.
Sponsored Reviews
Reviews give the whole site (including inner pages) alot of exposure, and these reviews have a huge chance for a potential buyer/customer, mostly blogs/sites that are promoting their sites in order to sell something buy reviews, on the other hand most bloggers get reviews from John Chow to get more RSS readers. The main purpose of a “review” is to let a blog’s readers know what you think of the site and/or describe what the site you are reviewing is and what it does with intentions of sending them potential/targeted traffic.
Guest Blogging
I’ve done this quite alot and to be honest, Guest blogging is a great way to earn authority over a niche specially if the articles you are blogging about are highly relevant to your own niche, so not only you get their traffic but also the link juice that goes along with it, think of this as article submission to article directories but here the sites you submit your article to are not spammy and have really responsive visitors/readers.
All in all i would say better blogging constitutes a little of both, if you do too much of each it can get you into some deep waters where you might find yourself way to much into one direction either you would have high traffic and low responses from readers or alot of PR and no traffic.
February 29th, 2008 at 5:52 am
If you’ve the time, do reviews, else, get guests to blog on your site. Simple.