I realized something i already knew while reading the teaching sells, Somewhere along the line my business model was completely based on Google, traffic and revenue wise, i depend on Google for traffic via searches and revenue via AdSense not just on this blog but on my other sites as well and every site i plan in the future has Google within my plan and holds over 60% of value of my sites, this is annoying because I don’t really ever depend on something that much that if it goes away or ends I would be in deep trouble.
The reason for this post was to show just why I am not going to depend on Google but as other webmasters take this topic is to “boycott Google” I am not doing that either I don’t depend on Google doesn’t mean i would boycott it, having it as well along with other tactics i will now take up is an addition to my traffic and that’s always a plus.
Working with Google is like working with a bot that works on pure statistics, people on the other hand are 100 times more interactive and much more responsive, Google can only send you traffic and give your page some strength, figuring how to make money online lies within your ability to engage with your readers.
Think about it like this, there are tons more ways to get traffic rather then depending on Google, John-chow was de-indexed by Google then re-indexed and de-ranked on his own main keyword and his serps on most keywords are way down low but he still continues to get traffic, why?
AdWords,Feed-readers, Email Marketing,Natural/Organic links on blogs and alot more ways! His revenue stays stable because his growth is stable as well, the blog is growing on an even faster pace then before without any help from Google.
This post is not all about Google, its about opportunities that you have and might be ignoring in your pursuit of happiness via Google.
Lets look at some opportunities that i came up with by listening to the free audio tape by Teaching Sells
Selling Content
Offering Content Based Services (still i won’t offer seo services)
Design Services
Engaging in more user based marketing tactics rather then SEO
A more on-hand approach to my blog readers.
Sell your passion
Marketing products to actual people rather then the search engines.
Focusing more on trends
I’ll be launching something regarding this soon, subscribe to my updates for it!
The following post is Guest Blogged by Scot Hughes of Philosophy Forums.
In business, you must focus on your customers. For webmasters, this generally means your website users. Nonetheless, networking with other webmasters can help you get more customers.
Firstly, making friends with other webmasters will help you get more exposure. The other webmasters may decide to link to you or blog about you. Generally, you want your customers and visitors to tell their friends about your website and your great services. If you make webmaster friends, then they will tell a lot of people when they choose to spread the word about something because they can post about it on their website.
Networking with other webmasters will also open up the opportunity for joint ventures. By joint ventures, I refer to when one or more webmasters work together on a project. By combining their resources, they can usually do something extra great, and it will usually help give both webmasters more exposure. One example of a joint venture is a contest.
Another benefit of networking with other webmasters is that you can share expertise. Other webmasters can give you tips and offer you advice. They might be able to give you a heads up about current events that will affect you.
Maybe best of all, if you have other webmaster friends, you can ask them for reviews. If you have a product or service, you can offer them a free trial in exchange for a review. If you already have a preexisting relationship, they will be more open to making deals such as that. Also, they will be more inclined to put effort into trying your product. Even if you do not have a product, you can have them review your website or a part of your website.
For bloggers, networking with other bloggers is especially important. Other bloggers will likely add you to their blogroll if you build relationship with them. Additionally, bloggers often make a habit of reading blogs and subscribing to RSS feeds. There is a very good chance other bloggers will regularly read your blog if you befriend them. Then they will post on their blog about a post on yours whenever they read something that interests them on your blog. This can be great promotion for your own blog.
In conclusion, if you have a great website or blog and you want to help get it to the next level, I recommend you try networking with other webmasters.
Saying alot with less words is what true monetizing is all about although the more content the better but I always choose quality over quantity so if you can write 3 really strong paragraphs to get your point across to your readers, then do it.
These days blogger’s are forced to write painfully long articles in order to make a point or in hopes of getting more readers, but if those words hold no value it really won’t matter what you do with the article.
Blogger tip of the day : Focus on quality over quantity.
