A few weeks ago I posted about some offline advertising methods for affiliate, bloggers and website owners to consider (3 Unusual Places For Affiliate, Blog or Website Advertising). The idea was to maybe get some creative juices flowing and help us think outside the norm.
Shortly after that post, I received an email from Mark over at Adzookie.com. They’re a mobile advertising company, quite different from traditional advertising methods such business cards, custom pencils, and imprinted stress balls, that has branched out into a new form of advertising. They’re turning houses into billboards. It’s the same concept as car wrapping or bus wrapping, only done on a house. Here’s a picture:
The advertising option is available to home owners (not rental or lease situations). The entire outside of the house is painted. Just the roof, windows and awnings are left untouched. The painting process takes between 3 and 5 days.
Here’s the cool part. Adzookie.com will make the mortgage payment every month for as long as the house is painted. They estimate this to be as long as a year.
Mark mentioned that 223 home owners have contacted them so far, along with 12 businesses, 7 restaurants and 1 church.
Pretty crazy if you ask me. My wife and I were talking today about it and decided our neighbors would all hate us if we did something like this. …BUT… There’s not arguing that it’s a way to advertise that people are not currently doing. It’s sure to get media attention if it starts to take off.
One killer benefit is that to the homeowner. Imagine being able to stay in your house while you’re looking for a new job and don’t have money to make your mortgage payment. All just by turning your house into a billboard. I’m sure there are thousands out there that would take advantage of that opportunity.
What do you think about the idea? Would love to hear your comments.
this is hilarious, and makes one wonder when people will have logos tattoo'd on their foreheads
yup thats the tread mark of giants but it depends up on locations because you cant put branding on house at the end of street rather at busy public area
I'd never though of that !
Awesome
Great idea. In India, most of the houses are painted with ads only. Thanks for sharing it.
This picture look like my dreams house. it is very nice and beautiful. Your idea is great i also appreciate this .
I personally wouldn't do it, but I can sure see the benefits to both the homeowner and the advertiser. Does the homeowner have the choice of which advertiser will be painted on the home ?
Well, I found the idea very improvising. Keep it going. And I did like the picture of the house pretty much,
Nice! love the picture, i dont know if I would like to live in that house but hey nice colours
New technology forces us to adapt to new advertising means. But sometimes old school techniques are overlooked when, in fact, they can actually help propel business into the money-making wave of the future.
i really love the picture.
Nice idea advertising option to home owners
That is a really out their kind of way to promote what you got, but it would work I'll tell you what.
Are you crazy? Of course I would do this! On one condition, after the year is up, they paint the house back to the original colors. The free mortgage payments would be nice but the cost of repainting the house when it's all over kind of defeats the purpose.