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Blogging and Article Marketing

Comments (10)By Mary Stage in Blogging, SEO on 9th February 2008

Many bloggers simply overlook article marketing as a way to promote their sites. If you want to make money blogging, this is a good way to get you moving in the right direction.
Every blogger who wants to make money online needs to write a few good articles on their niche and submit them to the top article directories. This will not only help you with your traffic numbers, it could prove to be a good way to get quality links pointing to your blog, and lots of them, if you write an informative article. Many webmasters only use content that comes from such article directories which must be used with your biography or resource box included, giving you all those free links.

If you’re a regular reader of Blueverse.com you will already know what this can do for the SEO of your blog.

Bloggers must look at writing an article to be submitted at an article directory as a way to build many links at once and not just as a way to get a few visitors to your web site. These are the best kind of links to have, they come from many different websites and will help to push your blog to the front page of Google for your targeted keywords.

Just make sure you get the most out of your resource or biography box by linking your website to the anchor text of the keywords you are wanting to rank high for.

I’ll bet you’ve already thought of a quality informational article you could write up in just a few minutes that would keep giving you links for many months to come, so what are you waiting for? Get out there and start submitting your articles to article directories, you will find that the bloggers who currently make money online, and lots of it, are all expert authors at the top article directories.

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5 Tips that will boost your SERPs!

Comments (14)By Ahson Rafiq in SEO on 31st January 2008

I wouldn’t blog about it if i hadn’t tried it myself, in the last few days i was experimenting alot with nofollow on links and my post/page titles and i wanted to see for real if i had got any positive response from google, and i finally got enough facts to prove that this does help!

 


 

No extra chunks in titles

If your page is about “Free SEO Templates” then let it stay just that do not end it with your site’s name like “Free SEO TEmplates - Site Name” that not only spams your own serps but would jeopardize your ranking on “free seo templates“. NOTHING more then what is relevant.

Nofollow 90% of the site

I don’t believe in “selling seo” but i do believe in product integration and relevant products for the targeted traffic, so thats why the main objective you should have while selling/buying links on your site should be purely traffic, the more you buy/sell links to manipulate search engines the more they will pick on you.


Continuance of topics

Every niche has several number of topics involved so don’t stop at just one, make more content on the neighboring topics, if you have the following pages on your site interlinked between each other then they will boost each others rankings no backlinks needed.

  1. Basic SEO
  2. Intermediate SEO
  3. Pro SEO
  4. SEO Book
  5. Learning SEO
  6. SEO in 5 steps

Constantly update your content

Let me make it bold so that its very very clear even if its a static page or a post on your blog if you want to mantain a serp ranking - constantly update the information on the post if there is some more info out there. SERP rankings are determined by the end user’s satisfaction count as well if people just go to your site then google it again and select a different serp then you stand to lose a ranking!

Using the H1,H2 and H3 tags

The header tags carry alot of importance as well think of it like categories then sub categories in your blog

H1

- H2

- - H3

So think of it like this, break your page into 3 headings within the content :

  1. H1 - Learning SEO
  2. H2 - SERPs and basics
  3. H3 - Further into serps

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You get the idea :)

My Crawl Rate - Google crawls only if you have new content.

Comments (4)By Ahson Rafiq in SEO on 26th January 2008

A week ago i reviewed SEOMeter and at the same time i added my own blog to it well i got the results now:

At the time i added my blog there were around 3-5 new posts everyday which justifies the really high start off point right after i decided i’ll be the only one blogging on this blog from now on since i have more time now.

Google doesn’t crawl depending on your backlinks and/or authority as far as i’m concerned its either the crawlable links on the frontpage or the rss feed that pings google and lets it know for the new posts.Either way this blog is doing pretty great!

Targetting Multiple Keywords for the Homepage.

Comments (7)By Ahson Rafiq in Blogging, SEO on 25th January 2008

At first i was only targetting the keyword “SEO Blog” somewhere along the line i got greedy and i wanted to target my homepage for Blogging Tips , Make Money Online and Freelancing Tips as well - This goes against my siteplan for this blog to begin with but then i started thinking what if.

What if i can rank well for all 3 keywords and still keep the site relevant, as far as i know if i do all 3 there will be a fair bit of irrelevant content on the site for some visitors, my rankings at the moment are:

This one really took the piss out of me..

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This one was fairly easiy ;p

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I started targeting “make money online” last night so yep it still counts

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This one was easier then i thought

 

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Since my blog is technically a pr6 and i have a butt load of authority for most serps i can easily get into the top 20s or 30s but the top 10 spot is what im most interested in!

Here are a few of my aims to keep in mind while targeting multiple keywords for your home page.

  • Make sure every keyword you are aiming for has a link to the category page or post page, with relevant content
  • Links from relevant sites
  • In-content links (link love/mentions)
  • Alot of on-site seo - Meta tags/Titles/Descriptions and even 301s
  • Must have sufficient support from social networks for each keyword (diggs..stumbles..etc)
  • Unique and creative content - your content must be above average if you are trying to rank for something big

Thats all i have for now, subscribe to me for more updates as i get them! :D

What is Search Engine Optimization?

Comments (10)By Ahson Rafiq in SEO, Webmaster on 24th January 2008

I was listening to Shoemoney’s new webmaster.fm session with Danny Sullivan  and i thought this might be a good post, defining Search Engine Optimzation.

First of all i’d like to clarify i’m a full time seo for myself like i always say “practice seo don’t sell it” because most people just end up screwing up other people’s site like Traffic Power, I like to experiment with SEO (white or black ) and post whatever results i get on this blog for everyone to read.

What is Search Engine Optimization?

SEO is basically tweaking your site so that its more se friendly and you get listed in search engines faster and at a higher rank, which is called on-site SEO but that expanded to off-site seo where you buy links to improve your search engine rankings but the true essence of SEO lies in on-site seo where all you need is good quality content whether you have meta tags or not it will be listed in search engines faster and at a good rank as well.

Some people think of off-site seo as the only true form of seo but that is not correct, if you build links for a site without having good content or proper content management then you won’t get anything out of any search engine out there, everything has to be balanced in order for you to get the most results, isn’t that what seo was meant for in the first place? - Optimizing your site to its MAXIMUM potential?

SEO includes these..

  • URL structure
  • Meta tags
  • Dup-Content Management
  • Taking care of 404s
  • Setting up 301s
  • Buying/Selling links - yea it does fall in here..
  • Content generation
  • Search Engine Ad Campaigns

SEO DOES-NOT includes these..

  • Link Bait
  • Marketing Pitches
  • Sales Pages
  • Blogging Tactics
  • Social Media Marketing

Who are SEOs?

SEOs are people who practice SEO to make it really simple once again people take things a little too far, these days people tend to learn borderline basic SEO on day1 and on day3 they are selling their so called “SEO Services”. A simple fact is that a good SEO earns enough on his own that he won’t be looking for a job anyway and even if he/she or them were up for hire their fee would be a really huge chunk like SEOmoz :

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They are doing really great with their blog, along with their serps and their authority on their OWN SITE why wouldn’t anyone hire them?
If a SEO can’t even do good on his/her or their own site why would anyone else hire them?

How many SEOs are there?

As far as i know just about everyone today calls themselves a SEO, since there is no real qualification test for it, just about anyone can call themselves a SEO and start hustling people. Hence 95% of the SEOs are slimy..

Most Overlooked SEO Tips to Get Your Blog Optimized

Comments (6)By Mary Stage in Blogging, SEO, Webmaster on 23rd January 2008

First off, let me say if you are using WordPress, read the must have WordPress Plugins for 2008 that Gnet wrote about in an earlier post, I spent some time today working on a new WordPress Blog and I found these plugins very easy to implement, thanks Gnet for telling where to get all of them!

Okay and now on to the SEO Tips to optimize your website. I know that there are more experienced SEO people out there, but these are the tips I’ve found that are most overlooked by webmasters and bloggers today.

Link Building should be done on a regular basis. No matter how you go about getting links to point to your site, keep adding them. Regular new links will always be more appealing to Google and other Search Engines if you acquire them over time instead of all at one time. Building Links is often thought about in the beginning of websites and blogs but tends to drop off after some success has been seen. Don’t forget to keep building your links to keep your site the most optimized it can be.

Anchoring text is often done using the same word over and over again. Google likes your site better if you can link to different variations of the keyword you are using. If your linking to other pages and articles in your blog, practice anchoring to many forms of the keyword you are actually targeting. This will always help you to rank better with search engines. A good example of this was used above, where I linked up “Building Links” to a post previously written on BlueVerse instead of using “Link Building” as the anchor text.

Don’t forget to go bold! You don’t have to go crazy with it, but adding the <b></b> tags around the keywords you are trying to rank for whenever you can will play a big part in the optimization of your site.

Like I said, these are just the tips on what I think is most often overlooked as you get more involved with your website or blog. For a more in depth look at SEO and strategies you can use to optimize your site, download the Free SEO Book.

SERPs as an Adwords Supplement

Comments (2)By Ahson Rafiq in Internet Marketing, SEO, Webmaster on 22nd January 2008

SEOmoz.org - Learn From SEO Experts. Become an Expert.Lately I’ve been reading alot about adwords in my feeds, to start off i’d like to make it perfectly clear that i have never used pay per click advertising (except for once where i was just trying to burn some money) at the moment I’m not really keen on spending money on google or any other payper click ad network.

Its important to know your traffic sources and to know which you should choose, as for me I choose SEO since its free and i get to have whatever i want over a certain amount of time without spending that much money. SERPs are usually how i promote my sites, ranking for better keywords and getting traffic for it as well.

If you think about it most of the traffic you receive at your site from adwords is from google search anyway, and thats only the 10-20% of the people who actually care to look alll the way over there for sponsored links and the rest just go with the SERPs. Now think about it, wouldn’t you rather spend $0 and be in the 80-90% clickable area?

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Getting good rankings is not hard as long as you take care of a few simple tasks.

  1. Link Exchange with similar relevant sites
  2. Make sure your site is interactive ( to make sure you keep the visitor you get )
  3. Use your keywords wisely (dont spam your site with loads of keywords of different niches)
  4. Use other of your similar sites to get some link love
  5. When linking to inner pages use the keyword you are targeting for that page not the general overall keyword for the site/homepage
  6. Make sure all your content is unique
  7. Submit/Update sitemaps frequently

Wouldn’t you rather Optimize your site to earn more rather then spend money on adwords?