Microsoft + Yahoo = One kick ass ad network!

Apparently microsoft made a 44 point something billion offer to yahoo, people are concentrating on what would happen to yahoo as a search engine but what about the adnetworks?

Yahoo has the highest payouts and Microsoft provides the hihgest ROI that i know of, if msft buys out yahoo and they form an ad network that would pay out like nothing else online, ppc wise and cpa wise. Personally i support msft to take over yahoo, as far as i can see:

Yahoo is a portal - more user oriented - more interactive and entertaining - its based on services for users like games, news..etc its main functions include mail,gaming and news not search.

Microsoft offers a number of services just like google and are really good at them too, at a seminar months ago they stated “Google is good at search we are good at everything else” i’ll post the source as soon as i find it. Msft is also doing amazing with its search engine most of the traffic to this blog is from MSN search anyway.

Above all that :

1. Yahoo has way too many failed projects in the past
2. Yahoo was never considered seo-able
3. It fluctuates more then google does
4. Its serps are really confusing, misleading and in some cases useless

I’m just waiting for the takeover to happen already so that i can milk their adnetwork ;p